Leveraging our hands-on expertise and deep automation skills, we assist leading global brands on their journey to enhanced digitalization.
The complexity of demand generation is increasing daily. As trusted Marketing technology advisors who partner with Fortune 500 enterprises and aspiring ones alike, we aim to remove complexity and provide empowering solutions.
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We inspire, teach and sustain one another. Each of us brings our own expertise to the table, so we gather the best minds to achieve great outcomes.
Praising the self-quest for knowledge and shared learning directed towards the mission and goals of our customers, we support our team members in exploring new paths and contributing to something bigger than themselves.
Challenged by many features, to get the absolute best from the system, requires expertise. If you need a wise partner to help build converting campaings, our full-stack managed services can maximize your technology investment.
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See how innovative Cloud Marketing functions drive digital transformation. Dive into our KnowHub to find best practices, actionable insights and guidance.
Explore topics that capture your interest, from marketing automation framework design to platform integrations, data and lead management for sales enablement, custom reporting and digital campaign production.
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Raise your company's digital intelligence. Mobilize Cloud Marketing solutions towards the greatest business impact.
Join forces with a great team of marketing automation experts that easily embeds in your existing marketing team, augmenting the strategic and technical expertise so critical in today's online world.
What we do
With a keen focus on discovering new paths for complex marketing automation challenges, and on leveraging data engineering best practices, we guide enterprise leaders towards a path of great digital progress.
Marketing Automation Success Cases
Stay on top of marketing automation technology enhancements with free access to our know-how.
Designing Effective Webinar Workflows With Eloqua Marketing Software
The world we know has changed massively in just a few months only. Companies whose primary sales channel used to be live events are nowadays switching their attention to the online medium, given its similar, if not improved results. Still, putting together a comprehensive action plan for a successful webinar configuration is not a very simple task. Yet, companies rely more and more on this channel.
November 3, 2023
Boost Conversion Rate Optimization Through Marketing Automation
This article aims to give you a complete and thorough overview of conversion rates, as well as how and why to optimize them. It's key to ensuring we all start on the same page. You'll see that best practices arise from knowledge and experience.
September 29, 2023
Email Automation: How to improve your email deliverability
During the pandemic, the number of emails sent grew massively, and now we have 4 billion email users worldwide daily. However, not all emails reach their intended recipients' inboxes. Some even end up in the spam folder. This can be frustrating, especially when your key messages get lost in the shuffle. Fortunately, there are ways to improve email deliverability by measuring it with the right tools and taking action on their suggestions.
August 31, 2023
5 Types Of Lead Nurture Campaigns In Oracle Eloqua
It’s an exciting time to be part of this world. Buyers are becoming more sophisticated, active, and more engaged than ever before. At the same time, the progress of technology enables us to know, captivate and nurture our customers better and better. In today’s digital world, however, nothing replaces the human touch. As smartphones and laptops take over daily interactions, the desire to speak to a human in real life or over the phone is becoming a novelty.
August 10, 2023
Marketing Automation Strategy: from Insight to Action
Looking for real results from your marketing efforts? Say goodbye to guesswork and hello to the practical power of insights. In our upcoming blog post, we'll show you how to use Eloqua Insights to take the most informed decisions for your campaigns and lead you to better results in the future.
July 19, 2023
How to populate your Eloqua Lookup Table dynamically
How can you protect and maintain the hygiene and reliability of your database when it’s connected to multiple data entry points in a constantly evolving universe? Cleanse – Normalize – Enrich – Repeat. Oracle Eloqua supports these processes through different functionalities; you can define your data processing rules using a Contact Washing Machine, or you can build a custom program connected to different Data Tools.
May 26, 2022
Email Marketing Reporting: What are the essential KPIs to track?
Key data plays a major role in optimizing marketing automation performance. An overall understanding of how flexible a KPI is toward an established goal is a fact that can't be ignored. But even with a profound knowledge of the necessity for classic measures, it can still be a very overwhelming process. We have considered specific indicators which are critical in evaluating efficiency and performance.
May 19, 2022
Leveraging Advanced Intelligence in Marketing Automation Reporting
Nurturing your audiences in the best way possible and delighting them with relevant resources often depend on specific business requirements. One aspect, though, remains ever-influential. When wishing to send the right message, through an adequate number of attempts to reach out, all at just the right time too, it can be challenging to distinguish which contacts are ready to engage more, from those already saturated from having received too many emails.
May 16, 2022
Marketing Automation Performance: Assess, Understand, Enhance
Marketing automation opens up a wide range of opportunities to delight audiences through more objective, timely data monitoring, collection and analysis. Advanced marketing automation platforms, such as Oracle Eloqua, now allow you to target your users and customers with pinpoint accuracy. You can really reach your contacts at the right time, with the right content, on the right channel. Once you have deployed your campaigns, assessing their performance is critical.
May 5, 2022
Meet our Customers
Playing in the field of true enterprise innovators, we are on a mission to help brands globally connect with their customers through marketing technologies, and to guide marketers further towards brand new frontiers of operational, marketing automation efficiency.